CherryT Knit & Co.’s specialty handcrafted cable knit mittens are about to warm hands and hearts of the 86th Annual Academy Awards® non-winning nominees.
PRESS RELEASE: ALBERTA, CANADA, February 10, 2014 -- Screw you, polar vortex! The luxe Classic Cable Knit Mittens by CherryT Knit & Co. are bringing all the warmth and nostalgia of woodsy cottage coziness to the 2014 “Everyone Wins at the Oscar®” Gift Bags! The “Wicked Knits,” that are bent on biting back at the relentless winter, both sides of the border, are also doing good, by inspiring people to make a difference for children in need, and to rethink buying.
Luxurious, refined and backcountry-cool all come to mind when walking through CherryT Knit & Co.’s fresh collection of decadent winter accessories heading to the Oscars®. “I was smitten with a vintage fisherman cabled jacket from the 1970s, which became the main inspiration for the cozy heritage-nuanced mittens we design,” says founder, Nicole Boles. The impeccably hand-knit mittens -- boasting a proprietary mix of the finest wools, vintage hardware accents, and sherpa lining to ensure extra warmth even on the coldest of days -- seem to organically invite touch with their soft, sturdy wool blend shell that will last for generations due to Nicole’s insistence on the highest quality for all her designs. As if they naturally appeared fresh from a posh mountain lodge, “They may not make the steaming cup of hot cocoa suddenly appear in your hands,” says Boles “but they certainly do seem to invite it.”
Inspiration from the past also shows up in other facets of CherryT Knit & Co.’s Oscar® nominee-bound line, including the company’s core mission to share warmth with others in need. “For every pair purchased, we donate a new pair of mittens to a North American child living in abject poverty,” says Boles.
The Canadian-designed mittens are being gifted to the non-winning Oscar® nominees in the five major categories by celebrity marketing firm Distinctive Assets. The hand delivered recipients include Best Actor, Best Actress, and Best Director. “We’re excited to know that CherryT Canadian mittens will be enjoyed by such Hollywood luminaries and trendsetters as Julia Roberts, Sandra Bullock, Jennifer Lawrence, Leonardo DiCaprio and Meryl Streep, and all of this year’s non-winning group of Oscar® nominees,” said Boles. “Millions of people around the globe follow the Oscars® and are eager to know what items are considered the hottest trends that these stars receive from this event, so it’s a proud moment for us to be a part of all the excitement,” continues Boles. “To have the our inspiring mittens associated with the world’s highest profile entertainment event of the year is a magnificent endorsement and an honor; one that we proudly share equally with our customers and our giving partners.”
For more information, please call 403-352-0508, email firstname.lastname@example.org or visit www.cherrytco.com. Follow CherryT Knit & Co. on Twitter @cherrytco.
About CherryT Knit & Co.™
CherryT Knit & Co. is a Canadian based company thrilled about making warm winter accessories that deserve as much attention as garments. Our brand endeavors to enrich the taste of contemporary individuals and give back to those in need. We create sophisticated, edgy, cleverly designed and refined knit products, yet practical and warm for dressing impeccably in the cold weather. All of our products are remarkably crafted by master artisans from around the world. And, with every purchase, we provide warm mittens to children in need.